This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

Google’s new Data Manager API gives advertisers a simpler, centralized way to feed first-party data into its AI systems.

Separately, APi Group ( APG) provided its full-year update, expecting net revenues and adjusted EBITDA for 2025 to be at or above the midpoint of the guidance range provided on October 30, 2025, of $7 ...

From GPT to Claude to Gemini, model names change fast, but use cases matter more. Here's how I choose the best model for the ...

New Binance API updates reference stock perpetual contracts, signaling the exchange may be reviving stock trading years after regulators shut down its 2021 effort.

OpenAI has quietly deployed a local "Skills" framework for Codex CLI that mirrors Anthropic's open MCP standard, signaling a ...