In June 2014, Google revealed a low-cost Smartphone Adapter and VR SDK at their annual software developer conference in San Francisco, California. During the event, Google handed out 6,000 cardboard ...

Google has announced its foray into the smartphone virtual reality space with an app named Cardboard. The app is described as a "no-frills enclosure that transforms a phone into a basic VR headset".

Developers creating content for Google’s Cardboard virtual-reality system should look to short online videos for inspiration and avoid drawn-out experiences. Content for Cardboard should be “snackable ...