You’d be hard pressed to find a Google Ads practitioner who loves the Google Display Network (GDN). Some may be indifferent to display ads, some (like me) may hate them, but I have yet to encounter ...

Authorized Buyers replaces Ad Networks in AdSense. New buyers will be allowed by default; the auto-allow toggle is removed. DV360 stays in Ad Review Center; the new page adds parent–child visibility.

Mike Ryan posted data on the percentage of invalid clicks on the Google Ad Network, broken down by fraudulent clicks or likely accidental clicks. It shows the Google Display Network has the most ...

Google Ads seems to be rolling out full placement reporting for the Search Partner Network (SPN). This is a feature advertisers have been begging and praying for, for probably 20 years now. You will ...

Google is overhauling its ad blocking controls in AdSense and Ad Manager, replacing the “Ad networks” option with a new “Authorized Buyers” control starting Nov. 6. This move seems designed to give ...